Following the global success of Vampire Survivors, entertainment and games studio Poncle partnered with SE Studio to evolve their brand identity and business assets. I led the creative process, designing a refreshed visual identity that reflects Poncle’s growth, future ambitions, and vibrant community.

The rebrand was crafted to strengthen customer loyalty, align with Poncle’s expanding presence in the gaming world, and position the studio as a respected, approachable player in the entertainment industry.